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Palm Springs Hospitality Association

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PSHA October Luncheon

  • 10/15/2026
  • 11:30 AM - 1:00 PM
  • PS Underground, 1700 S Camino Real, Suite 2, Palm Springs, CA 92264
  • 100

Registration

  • Renewal and New Members receive one free ticket per luncheon
  • Members receive one free ticket per luncheon. Additional guests are $40 ea.
  • Members receive one free ticket per luncheon. Additional guests are $35 ea.
  • Members receive one free ticket per luncheon. Additional guests are $35 ea.
  • Includes the complimentary lunch and 9 additional seats.

Register
The Future of Tourism: 
How Visit Greater Palm Springs Supports Our Hospitality Community


Join us for an exciting October PSHA Lunch as we kick off the Palm Springs season in style at the amazingPS Underground!
Visit Greater Palm Springs will give us an inside look at how they attract visitors, support our hospitality businesses and help shape the future of tourism across the Coachella Valley. We’ll hear about key programs, destination marketing, workforce initiatives, air service, research and exciting opportunities ahead.

We’ll also welcome Michael Fietsam of PS Underground, who will share a sneak peek at the exciting programs and experiences coming this fall. Connect with fellow hospitality professionals, hear what’s next for our industry and enjoy an unforgettable afternoon at PS Underground.

Thursday, October 15
PS Underground
Time: 11:30 AM–1:00 PM
Registration: Required — No walk-ins will be accepted.
Admission: Free for PSHA Members
$35 for PSHA Member Guests
$50 for Non-Members  

Space is limited, so register early and join us for a great afternoon of hospitality, connection and what’s next for Palm Springs!
Parking: parking available. We look forward to seeing you there.
 


"PSHA" is a 501(c)6 non-profit organization;

Federal Tax ID #33-0422907

PSHA
P.O. Box 4507
Palm Springs, CA 92263
Voicemail: (760) 835-4957
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